How do we do it ?
IT’S PRETTY SIMPLE - We help grow your business digitally

At XCO Digital we believe in service, not a ‘smoke and mirrors approach to marketing. That’s why we tailor our business around helping yours, providing you with comprehensive, à la carte services and month-to-month contracts to suit your every need.
- Making sure your brand message is clear.
- Protecting your brand.
- Communicate it effectively.
Understand Digital & Inbound Marketing.


7 Key steps.
KEY STEPS OF A DIGITAL MARKETING STRATEGY
GOAL OBJECTIVE
Determine if the objective is sales or a brand awareness campaign.
TARGET AUDIENCE
Identify your customer or target audience.
CONCEPT
Identify and select product or confirm campaign idea.
POINT OF SALE
Determine where the sale will take place and align the campaign.
KEY MESSAGE
Decide what the key message of the campaign should be.
CONTENT
Create content that communicates the key message clearly. Use videos and animation.
CALL-TO-ACTION
Determine a call-to-action that will guide clients to the goal conversion.
Passion is the gasoline of perfection
XCO Group - Expand Your Brand
2021 © XCO Digital. A division of XCO Group. All rights reserved.
- Call Us :0124819260
- Email Us: info@xco.co.za
- Address: Address: Route 21 Corporate Park, 101 Sovereign Drive, Irene