How do we do it ?

IT’S PRETTY SIMPLE - We help grow your business digitally

At XCO Digital we believe in service, not a ‘smoke and mirrors approach to marketing. That’s why we tailor our business around helping yours, providing you with comprehensive, à la carte services and month-to-month contracts to suit your every need.

Making sure your brand message is clear.
Protecting your brand.
Communicate it effectively.

Understand Digital & Inbound Marketing.

7 Key steps.

KEY STEPS OF A DIGITAL MARKETING STRATEGY

GOAL OBJECTIVE

Determine if the objective is sales or a brand awareness campaign.

TARGET AUDIENCE

Identify your customer or target audience.

CONCEPT

Identify and select product or confirm campaign idea.

POINT OF SALE

Determine where the sale will take place and align the campaign.

KEY MESSAGE

Decide what the key message of the campaign should be.

CONTENT

Create content that communicates the key message clearly. Use videos and animation.

CALL-TO-ACTION

Determine a call-to-action that will guide clients to the goal conversion.